AI SEO Consultancy (GEO)

Buyers shortlist inside AI answers

Questions like ‘best CRM for a 20-person agency’ or ‘which accountant in Manchester handles e-commerce’ increasingly get answered in ChatGPT, Perplexity, Gemini or an AI Overview. If your brand is not named there, you may never reach the comparison stage.

Measured, not guessed

We build a repeatable measurement system: a fixed set of prompts for your category, share of voice against competitors, the sources each engine cites, and AI referral traffic in GA4. You see progress month by month instead of anecdotes.

Grounded in how retrieval works

Recommendations draw on Google patents, retrieval and NLP research and the documented behaviour of AI crawlers. When we say a page format or an entity signal matters, we can explain why, which keeps your team from chasing myths.

Senior, practical and tool-neutral

You work directly with Adrian and our experienced specialists, not a junior with a dashboard. We use monitoring tools where they help, but the value is the diagnosis and the plan your content, PR and dev teams can execute.

SaaS and B2B technology

‘Best tool for X’ and ‘[competitor] alternatives’ prompts are where software gets shortlisted. We combine GEO with the playbook from our SaaS SEO consultancy: comparison data, integrations, reviews and analyst mentions.

E-commerce and consumer brands

Product recommendations in ChatGPT and AI Overviews draw on reviews, expert roundups and structured product data. We align feeds, schema, review strategy and content so your products appear in shopping-style answers.

Professional services and local businesses

Law, finance, healthcare, agencies and multi-location brands where AI assistants now suggest providers by name. We connect entity data, reviews and local signals with our local SEO consultancy.

International and multi-language brands

AI answers differ by language and market. We test prompts in each priority language and make sure localised pages, entities and mentions exist where your buyers ask, together with our international SEO practice.

Strong Google rankings, weak AI presence

Many brands that rank well in classic search are barely mentioned in AI answers for the same topics. The usual reasons: thin comparison content, inconsistent product facts across the web, and few mentions in the publications and review sites the engines cite. Rankings help, but they do not guarantee a recommendation.

The model describes you with outdated facts

Old pricing, discontinued features or a previous positioning keep appearing because they are repeated on directories, partner pages and old articles. We trace where the wrong facts come from and plan the corrections, starting with your own site and structured data and moving outward to the sources that matter most.

AI crawlers blocked by accident

A bot-protection rule, a CDN setting or a copied robots.txt blocks crawlers that power AI search and answer engines. Sometimes that is a deliberate decision; often nobody knows. We document what each crawler does, what blocking it costs, and help you make the choice consciously.

Content that answers nothing directly

Long introductions, vague claims and key facts hidden in images or scripts make pages hard to quote. Clear definitions, tables, concise answers near the top and original data make them easy to cite. The rewrite is often modest; the impact on citations can be significant.

No baseline, so no proof

Teams invest in ‘AI optimisation’ without a fixed prompt set or AI referral tracking and cannot tell whether anything changed. Every engagement starts with measurement, so you can show leadership what moved and decide where to invest next.

What does an AI SEO consultant do?

An AI SEO consultant measures how AI assistants and answer engines describe and recommend your brand, finds out why, and sets the strategy to improve it: entity and structured data, citable content, third-party mentions, technical access for AI crawlers and measurement. The consultant writes the plan and briefs and reviews the work; your team or agency executes.

What is generative engine optimization (GEO)?

Generative engine optimization is the practice of making your brand and content more likely to be retrieved, cited and recommended by generative AI systems such as ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews. It builds on SEO fundamentals and adds a focus on entities, quotable formats, source authority and AI-specific measurement.

Is GEO different from SEO?

It overlaps heavily. Crawlable, fast, well-structured pages and authority still matter. What changes is that AI answers synthesise several sources, so consistency of facts across the web, third-party mentions and clearly quotable content weigh more, and success is measured in citations and share of voice as well as rankings.

How do you measure visibility in ChatGPT and AI Overviews?

With a fixed prompt set mapped to your buying journey, run on a regular schedule across engines, recording whether you appear, how you are described and which sources are cited. We combine that with AI referral traffic in GA4. At Landingi, this kind of tracking showed around 5,000 monthly sessions from AI assistants.

How much does AI SEO consulting cost?

Hourly consulting is $100–150 per hour. An AI visibility audit with a 90-day roadmap is a fixed-fee project, GEO advisory retainers start around 8 hours per month, and fractional Head of SEO roles are one to two days per week.

Do we need an llms.txt file?

It depends. llms.txt is a proposed convention, not a standard that the major engines have committed to. We assess whether it is worth maintaining for your site, and focus first on what demonstrably matters: crawler access, rendered content, structured data and citable pages.