From Local CCTV Services to a National Affiliate SEO Leader
How we transformed IDG-Online.pl from 500 clicks/month to 30,000+ monthly clicks and secured top positions against major e-commerce players like Ceneo, MediaExpert, and MediaMarkt.
About the Client
IDG-Online.pl is a Polish website originally focused on CCTV camera installation services. The site now operates as a hybrid model, combining local lead generation for installation services with an affiliate content hub that covers CCTV, electronics, and home monitoring.
The site competes with major players like Ceneo, MediaExpert, MediaMarkt, and Komputronik on high-volume product rankings.
Marketer Coffee
Adrian Dąbrowiecki
Electronics / Affiliate
16 months
Results Overview
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Top Rankings Achieved
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Ahrefs Data & Page Examples
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What We Implemented
1) Research & Architecture
2) Semantic Content Production
3) Affiliate Site Build-out
4) Technical SEO
Challenges & Solutions
Algorithm Hit (March 2024)
Traffic dropped after Google’s Helpful Content + Affiliate update, which shifted visibility toward big e-commerce brands with strong branded signals.
Our Response
Project Timeline
October 2022Project kickoff & initial audit
Jan – Aug 2023Core topical build-out
Q4 2023Affiliate expansion & content scaling
Apr – Sep 2024Algorithm recovery & content refresh
2025Ongoing scaling – traffic rebounding steadily
Key Takeaways
What Moved the Needle
You don’t need a massive DR to compete with national e-commerce players — you need topical authority, scalable templates, fresh content, and Discover optimization to stay visible in the AI era.
We proved this with IDG-Online.pl — a site that grew from 500 clicks/month to 30K+ monthly clicks and secured top positions for Poland’s most competitive product keywords.
Want Similar Results?
If you want service page visibility, affiliate growth, and Discover traffic that survives algorithm updates — let’s talk.
Case Study – IDG-Online (From 0 to 30,000+ Monthly Clicks in 16 Months – SEO & Affiliate Breakthrough)
SEO Case Study From Local CCTV Services to a National Affiliate SEO Leader How we transformed IDG-Online.pl from 500 clicks/month to 30,000+ monthly clicks and secured top positions against major e-commerce players like Ceneo, MediaExpert, and MediaMarkt. 30K+ Monthly Clicks +228% YoY Growth 16 Months 500+ Top 3 Keywords About the Client IDG-Online.pl is a […]